Custom Trade Show Displays and Exhibits
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Do you need a real WOW presentation? If yes, you should consider a custom trade show exhibit.
As studies have proven, a bigger display can make a big difference. In fact, using a larger display consistently generates:
• greater visibility
• increased traffic
• improved recall
• more leads
Custom Show Displays and exhibits can cost a lot of money. For these types of displays we recommend that you discuss your goals and trade show plan with an expert (either an ad agency specializing in trade shows or actual display companies that have statistics on what types work best). From there the custom display company can create something to fit into your plan and image you want to present at the show.
Types of custom products available to consumers include banners that hang from the ceiling, podium / platform presentation areas, and seating areas for large presentations.
While you don't want to over-spend on a custom trade show exhibit - you need to keep in mind that larger displays provide more visibility, better/more leads, and more traffic to you advertising area.
Consult your trade show display specialist / salesperson for more details on stats.
Portable Trade Show Exhibits
If you need a very portable system that is easy to setup you typically need to shop for smaller displays. There are some excellent table-top options available that require no extra staffing for setup.
Portable trade show display products include banners, booths, table tops, and mid-size exhibits.
Most entry level units can weigh up to 100 pounds and go up from there. Setup time can be in as few as 10-25 minutes. Lighter displays can cost less money to ship / transport due to airline weight limits.
Some ultra portable trade show displays can cost more money due to the unique and compact design. So if portability is not an issue you might want to consider a more conventional booth.
Consult your trade show display specialist / salesperson for more details on portables.